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Market Entry™

In-Country Representative Service

Marketing Executive:

A Marketing Associate will be hired by Market Entry on behalf of the University. This executive will operate from Market Entry’s Head office and will be responsible to carry out duties mentioned below and report on regular basis
directly to the University.

USP of Market Entry ™

  • Dedicated local representative(s) for your business

  • World-class office environment

  • No separate legal entity is required

  • Fully compliant to local/ national regulations

  • Market Entry™ local management support

  • Finance, tax and accountancy covered

  • Payroll and expense management included

Work Profile of Marketing Executive:

  • Establish and manage a qualified agent network in Countries mentioned under the contract

  • Training agents on University highlights , academic requirements, application procedures

  • Presentations at select High Schools & College s in local region

  • Participate in Education Fairs and meet potential students

  • Pre -evaluate applications for general eligibility and document appropriateness

  • Follow up with potential applicants and assist them in application process

  • Helping students to reach a decision about choosing the University for Visa

  • Visa Interview preparation for the student – financial guidance and interview prep

  • Pre -departure orientation and briefing

Logistics:

The Marketing Executive will be stationed at Market Entry’s Head Office and will have access to a personal cabin, a conference room and all the office technology requirements. This will be provided by Market Entry on behalf of the University.

Branding & Promotion (Guidance by Career Mosaic):

Branding services include developing and executing strategy for attracting qualified student s to apply to the University. As the student community in South Asia is very diverse, no single channel of communication can yield desired results. This necessitates use of multiple platforms of communication to reach the students who are interested in studying abroad. The University’s goal of international student recruitment and budget for the same will be kept in mind when developing a branding and promotional campaign.

Geographical Locations served:

India and Indian Sub -continent (India, Sri -Lanka, Nepal, Bangladesh, UAE)

Retainer Fee:

The Fee of all the above included would be $ US 2500 per month. The contract will be initially for a period of 3 years. Travel expenses of the Marketing Associate and any promotional expenses will have to be paid on actual by the University and will only be executed on the approval of the University.

Time Frame:

4 weeks from the approval date.

Market Entry:

Market Entry is a Division of Career Mosaic Pvt. Ltd. (An AIRC Certified Company) www.careermosaic.org

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